TriSpecific's | The Fat Black Podcast

Today Charlotte and I talk about how thoughts create results. 

This is a really important concept to grasp as it will impact not only your sports performance but also life. 

No, we aren't going all woo-woo on you here. You'll see how you’ve played this out and how you can think better to, therefore, create better outcomes.

Charlotte takes us through a model of how thoughts create results and we give you some solid examples. 

IN TODAY’S EPISODE, WE DISCUSS:

  • The Thoughts to Results Model
  • The question you need to ask
  • Why you dread some sessions
  • If you're not getting results, how to reverse engineer to see what the true causing factor is. 

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

@charliepaul

@kristianmanietta

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

We now also have TS LIFE + which gives you accountability. To find out more Fill in the coaching application at http://www.trispecific.com/apply and click the TS LIFE + option.

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer but life circumstances matter. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: The_Fat_Black_Podcast_266_-_How_Thoughts_Create_Results.mp3
Category:general -- posted at: 1:42pm PDT

5 years... Can you believe the Fat Black podcast is 5 years old? Truth be told, the podcast is 5 years old as it originally started as 'The TriSpecific Podcast" on June 15, 2013, before morphing into "The Friday Fat Black" in November 2013, but this episode marks the 5th year that I've been putting out podcasts. Pat on the back.😆 

Charlotte and I are again talking about performance. I should probably stop calling it the performance series, because each time we do a show, there will be topics and advice that can lead you by the hand to getting better performances. Today we cover a number of things, but after seeing a bunch of post-race debriefs, being around races and conversing with athletes we see a lot of self-sabotage. Not all of this is conscious by the way and we are going to help you stop doing these things and ultimately lead you (if you choose) to become a better athlete.  

IN TODAY’S EPISODE, WE DISCUSS:

  • Why post-race debriefs can improve future performances
  • Race day nutritional sabotages
  • Planning
  • All races can be A- Races
  • Practicing something never practiced
  • And more

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

@charliepaul

@kristianmanietta

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer. If someone is selling 12 weeks to a 9 hour Ironman… You best be already in great shape and knocking on the door. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

Get to Kona via TriSpecific’s plans, membership or coaching in 2018 and get yourself a FREE Ceepo frameset and other goodies. 

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: The_Fat_Black_Podcast_265_-_Sabotaging_Performance.mp3
Category:general -- posted at: 7:00am PDT

 

How do you get the performances you are after? Well, between guest podcasts I have decided to go all in on giving you all the tools you need to get the race performances you are after, while also not killing your health. Today Charlotte and start continue with the performance series and what you need to do, or develop to become the best athlete you can. The topic of today is that you need to be strong. Triathlon is not just an aerobic endurance sport. In fact, it's a strength endurance sport. You need to be strong. You need to recruit more muscle fibers and to develop triathlon specific motor patterns to help you maintain form under duress. That is how you get your PR's and how you get the performances you dream of. 

IN TODAY’S EPISODE, WE DISCUSS:

  • Why strength matters
  • Low cadence on the bike
  • When to put strength training
  • Fatigue and how it differs depending on the system you are training
  • Strength specific training within the component sports
  • Bike trainers
  • And more

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

@charliepaul

@kristianmanietta

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer. If someone is selling 12 weeks to a 9 hour Ironman… You best be already in great shape and knocking on the door. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

Get to Kona via TriSpecific’s plans, membership or coaching in 2018 and get yourself a FREE Ceepo frameset and other goodies. 

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: The_Fat_Black_Podcast_264_-_You_Need_to_Be_Strong.mp3
Category:general -- posted at: 2:33pm PDT

How do you get the performances you are after? Well, between podcasts I have decided to go all in on giving you all the tools you need to get the race performances you are after, while also not killing your health. Today Charlotte and start with the most important aspect of performance and that is your mindset. And there is one thing you need to do if you are going to perform. You have to become your own referee that blows the whistle on your own B.S. 

IN TODAY’S EPISODE, WE DISCUSS:

  • Flicking the switch - where you find your mojo
  • Why lying to ourselves is the worst person we can lie to.
  • Making contracts that build mental strength
  • Not giving up
  • Overthinking it
  • Energy
  • What turning up late to training does
  • And what consistently cutting sessions short does to you

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

@charliepaul

@kristianmanietta

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer. If someone is selling 12 weeks to a 9 hour Ironman… You best be already in great shape and knocking on the door. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

Get to Kona via TriSpecific’s plans, membership or coaching in 2018 and get yourself a FREE Ceepo frameset and other goodies. 

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: The_Fat_Black_Podcast_263_-_Be_Your_Own_Referee.mp3
Category:general -- posted at: 7:00am PDT

 

Today I have Charlie Jabaley on the show. Who the hell is Charlie… Charlie is a common man that found success at a young age in the entertainment industry. But Charlie had always been the fat kid. As he got more success he got bigger, he was depressed.

He was in a dark place, even when he won a Grammy, even with making a million dollars before the age of 30. He hit rock bottom. He told himself... what a person does in the dark is what he truly is. He left his successful career, his support network… to become the opposite of everything he ever was.

He moved from Atlanta to California. He retired from the music industry to chase his childhood dream of becoming an athlete. Charlie’s story consists of a brain tumor, depression, binge eating, obesity, starving himself, running marathons, gaining weight, becoming vegan, gaining more weight, he felt stuck and He knew everything had to change.

He took 2017 to become the exact opposite of everything he was. He completely turned his life around and now my health is in a diametrically different place. His brain tumor is shrinking. He lost 120lbs and in March he chased the cut off at Ironman New Zealand to fulfill a contract he wrote to himself.

Charlie is now riding across America on his dream machine tour. He still is facing challenges but his on the right channel and changing lives along the way. As he says… His story isn’t over yet.

Enjoy.

IN TODAY’S EPISODE, WE DISCUSS:

  • The contracts
  • Quantum physics and energy
  • Chasing the time cut off at Ironman New Zealand
  • The dream of being an athlete
  • Making his own Nike commercial that went viral
  • Food addiction
  • Mindset
  • On becoming our own superhero
  • Why going bold in life is actually easier than playing small
  • Charlie’s advice on living
  • The dream machine tour
  • What has improved his life the most in the last 5 years
  • CEO Charlie to CEO of his own life
  • And so much more

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

Instagram

 

The Dream Machine Tour

Twitter

YouTube

Facebook

CharlieJabaley.com

Charlie on Rich Roll Podcast

Charlie on MFCEO

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

SHOW SPONSORS:

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer. If someone is selling 12 weeks to a 9 hour Ironman… You best be already in great shape and knocking on the door. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

Get to Kona via TriSpecific’s plans, membership or coaching in 2018 and get yourself a FREE Ceepo frameset and other goodies. 

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: FB262_-_Charlie_Jabaley.mp3
Category:general -- posted at: 7:00am PDT

Today I have Charlotte back on the podcast and one of the biggest take-home lessons is immediately at the start. 

We talk about training and race execution and also importantly debriefing or evaluating. Among other things ALL related to race dace execution.

Enjoy

IN TODAY’S EPISODE, WE DISCUSS:

  • The past, present and future and why you need to be in the present
  • Self-evaluation in the day to day and racing
  • Why and how to test drive the body
  • Objective V subjective decision making
  • How to calm the fuck down
  • While you'll never rise to the occasion 
  • And so much more

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

@charliepaul

@kristianmanietta

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

SHOW SPONSORS:

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer. If someone is selling 12 weeks to a 9 hour Ironman… You best be already in great shape and knocking on the door. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

Get to Kona via TriSpecific’s plans, membership or coaching in 2018 and get yourself a FREE Ceepo frameset and other goodies. 

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: FB261_-_Race_Planning_Executing_Evaluating_.mp3
Category:general -- posted at: 9:06am PDT

 

Today I speak with Josh Sprague, he’s a tech and gear guy that has spent years racing in Ultras, Gravel Races, Ironman, mountain bike races, adventure races and traveling all over the globe in search of adventure.

Along the way, he wasn’t satisfied with the hydration packs on offer. From his frustrations came innovation and he created Orange Mud to change the way endurance athletes looked at hydration.

Enjoy.

IN TODAY’S EPISODE, WE DISCUSS:

  • The right tools for the job
  • Mindset, this is what it's about
  • Where adventure started
  • The parallels between running a business and endurance sports
  • Being efficient as possible and smart
  • The best tool to use for thoughts/ideas out on the road or trail
  • Making better products
  • Not quitting
  • And so much more

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

http://www.orangemud.com

Use the code FATBLACK for 15% off

Facebook

Twitter

Instagram

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

SHOW SPONSORS:

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer. If someone is selling 12 weeks to a 9 hour Ironman… You best be already in great shape and knocking on the door. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

Get to Kona via TriSpecific’s plans, membership or coaching in 2018 and get yourself a FREE Ceepo frameset and other goodies. 

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: FB_260_-_Josh_Sprague.mp3
Category:general -- posted at: 7:00am PDT

I always enjoy speaking with Phil. The good doctor... 

A wealth of knowledge and ultimately a person that just cares about our wellbeing. MAF is about health and fitness. Period and rather than people taking knowledge at face value Phil advises people to TEST it out for themselves. Figure out your own tolerances and amounts. Ultimately true health and awe-inspiring performances come from self-responsibility. Knowledge, real lasting knowledge doesn’t come from knowledge in of itself, it comes from action and reflection.

Enjoy.

IN TODAY’S EPISODE, WE DISCUSS:

  • Conformational bias
  • Our obsession with wellness making us unwell
  • Searching for problems
  • Looking at the biggest issues impacting health (physical and mental)
  • Getting rid of nutritional confusion
  • Being treated as a person and not a symptom
  • Awareness of stress
  • Simple effective strategies for stress management
  • Dieting the ultimate obsession
  • Knowledge doesn't necessarily lead to knowledge
  • Keto
  • Race nutrition and figuring it out
  • MAF being "open source" 
  • Vegan
  • And so much more

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

https://philmaffetone.com/

Facebook

Twitter

Instagram

YouTube

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

SHOW SPONSORS:

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer. If someone is selling 12 weeks to a 9 hour Ironman… You best be already in great shape and knocking on the door. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

Get to Kona via TriSpecific’s plans, membership or coaching in 2018 and get yourself a FREE Ceepo frameset and other goodies. 

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: FB259_-_Dr_Phil_Maffetone.mp3
Category:general -- posted at: 7:00am PDT

Damn, I enjoyed this conversation with Talbot. This kid (and yes at 41 I can call Talbot a kid) is out there creating his own path. He's done alright athletically but what he's doing in the sport of triathlon for the sport of triathlon to increase its exposure and create better experiences for all of us is downright inspiring. Talbot is on a tear and having a lot of fun along the way. His attitude is infectious and already has wisdom beyond his years.

Enjoy.

IN TODAY’S EPISODE, WE DISCUSS:

  • Doing what you love
  • Why there is no competition
  • Creating content for the sport we love
  • Feedback is key to improvements
  • If you want something you must go get it
  • Surrounding yourself with the right people
  • Ask better questions to have better outcomes
  • Big scary changes
  • Keeping fit on a crazy schedule
  • Who inspires him? When surrounded by the best of the best
  • Being positive
  • Talbots challenge to you
  • And so much more

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

https://www.talbotcox.com/

Twitter

Instagram

YouTube

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

SHOW SPONSORS:

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer. If someone is selling 12 weeks to a 9 hour Ironman… You best be already in great shape and knocking on the door. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

Get to Kona via TriSpecific’s plans, membership or coaching in 2018 and get yourself a FREE Ceepo frameset and other goodies. 

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: FB_258_-_Talbot_Cox.mp3
Category:general -- posted at: 2:03pm PDT

 

Once again I have my buddy and phenomenal coach Grant Giles on the podcast. I love Grant's writing and musing that is developed not through theory (sure he's spent the time reading, being open and learning) but mostly through his only personal journey into this mental world. What's first is uncomfortable then opens space and quietens the noise. We are only just scratching the surface to what the mind can do for us. 

Enjoy.

IN TODAY’S EPISODE, WE DISCUSS:

  • The illusions of Fear
  • Judgment and how we are not our thoughts
  • Acceptance & non-resistance
  • Energy
  • Being a victim 
  • Creating mind space
  • Mental toughness
  • Thought traps, spirals of negativity and how to stop it
  • Responsibility
  • Getting rid of the mind suffering and anxiety we place on ourselves
  • And so much more that leads us to perform better

Listen & Subscribe on iTunes | Stitcher Radio

SHOW LINKS:

Sports Supports

Facebook

Instagram

Grant's Athletes Apathy Mind Series Workshops-
 
Melb 
19th May 18-

http://www.sportssupports.com.au/melbourne-workshop/

Gold Coast 
16th June 18-
 
Sydney 
14th July 18-

 

Join (for Free) our TRISPECIFIC CAFE

https://www.facebook.com/TriSpecific

http://www.instagram.com/trispecific

SHOW SPONSORS:

We have a number of options here at TS from the new Ironman and 70.3 Blueprints for those that just want a kick-ass plan and all the needed content to plug and play. Simply get it, follow the plan and advice and you can crush it. Go to trispecific.com/raceready

TS LIFE membership for just $395 for the year is really the no-brainer. Once you sign up we send you a questionnaire and we set up your training in a training peaks account. We plug in the phases you need when you need them and take you towards your races and goals. You get all the supporting content in the member area and coaching support through the TS LIFE private FB group. Join the family today at http://www.trispecific.com/tslife / I’ll send you out our new Trucker cap too!

And there is full coaching: Full coaching – it’s the full deal but we only take on a limited amount of folks per year. This is full commitment. But we will get you to your goals. We do play the long game. Some get there quicker and others take longer. If someone is selling 12 weeks to a 9 hour Ironman… You best be already in great shape and knocking on the door. Apply at http://www.trispecific.com/apply/

If you need to chat about which option is best for you. Fill in the coaching application at http://www.trispecific.com/apply and click I would like to discuss options.

Get to Kona via TriSpecific’s plans, membership or coaching in 2018 and get yourself a FREE Ceepo frameset and other goodies. 

PLEASE HELP US GROW…

To subscribe to the podcast, please use the links below:

Click Here to Subscribe via iTunes

If you have a chance, please leave an honest rating and review on iTunes by clicking here. It will help the show and its ranking in iTunes immensely! We appreciate it!

Enjoy the show!

Direct download: FB_257_-_Grant_Giles_-_The_Mind_Trap.mp3
Category:general -- posted at: 11:38am PDT